Tuesday, July 30, 2013

More Mebucaine print ads - great illustration!

Love this illustration!

Advertising Agency: Saatchi + Saatchi Cape Town / Geneva 
Executive Creative Director: John Pallant 
Creative Director: Anton Crone 
Art Director: Larissa Elliott 
Copywriter: Alice Gnodde 
Illustrator: Am I Collective 
Photographer: Jillian Lochner 
Published: April 2009

Monday, July 29, 2013

Mebucaine "Battlefield" print campaign

"Fight your sore throat."

(Links: 1, 2, 3)

  Advertising Agency: Saatchi + Saatchi Simko, Geneva, Switzerland 
Executive Creative Director: John Pallant 
Creative Director: Olivier Girard 
Art Directors: Gabriel Mauron 
Copywriters: Gabriel Mauron

IKEA - "Time for a Change"

I'm still obsessed with IKEA's "One Room Paradise" music video 
(and also "Bright Shiny Colours" and "Playing with My Friends"), 
so I checked out their YouTube page to find more!

Found two more... Enjoy!

"Time for a Change"
"Gnomes sabotage a couple who are trying to improve their garden --
see how the couple combat the gnomes and make more of their garden."

(60 second version link)

"Living Together"
"How great storage solutions can help you make room for your life"

Sunday, July 28, 2013

Final Homadge Sushi Week post - Mebucaine (Belgium)

Well, I hope you've enjoyed Homadge's first "Sushi Week"
Here's the final post to savor...

"When swallowing hurts."

Advertising Agency: Saatchi + Saatchi Brussels, Belgium
Creative Director: Jan Teulingkx
Copywriters: Caroline D’Hont, Bouke Zoete
Art Directors: Patrick Vermeylen, Stijn Klaver
Photographer: Tom Joye

Saturday, July 27, 2013

Homadge Sushi Week - DO "Tank" print ad (Brazil)

"For those who love the best Japanese food."

 Advertising Agency: MatosGrey, São Paulo, Brazil 
Creative Director: Leandro Castilho 
Copywriter: Leandro Castilho 
Art Director: Guy Costa 
Photographer: Marlos Bakker 
Illustrator: Wds Studio 
Art Buyers: Juliana Gardim, Gustavo Santos, Bruna Tombolatto 
Advertiser's Supervisor: Rogério F. Maneschi

Friday, July 26, 2013

Homadge Sushi Week - Reach print ads (Argentina)

"You don’t eat everything you eat."

Advertising Agency: JWT, Buenos Aires Argentina 
Executive Creative Directors: Gonzalo Vecino, Pablo Álvarez Travieso 
Creative Director: Diego Correa, Esteban García 
Art Director / Illustrator: Juan Raimondi 
Copywriter: Juan Besagni 
Published: April 2009

Thursday, July 25, 2013

Homadge Sushi Week - Planet Sushi - "Mouse"

Very clever!

Advertising Agency: Saatchi + Saatchi, Paris, France 
Creative Director: Christophe Coffre 
Art Directors / Copywriters: Benjamin Menager, Arnaud Van Den Abeele 
Photographer: Laurence et Renaud 
Published: December 2007

Wednesday, July 24, 2013

New Target Back to School commercials - "Volcano," "Flex Arm Hang," "Bike Ride" and "Locker"

YAY for new awesome ads from Target!
Just love the music choices!

"School takes a lot. Target has it all."

"The pressure is on! Two classmates put their science skills to the test as they present their epic science project with style"

* "Under Pressure," not "Ice Ice Baby" haha! *
(Link to Spanish version)

Flex Arm Hang
"A girl takes on the chin-up bar in gym class with determination and her own personal style."
* Rocky theme song *

Bike Ride
"A group of kids face a steep hill on their bike ride to school with their own personal style."

* "Another One Bites the Dust" *

"A girl curates her locker in so much cool detail that it's almost mistaken for her bedroom."

* "Hey Ya," originally by Outkast *

"Music Class"
"If you like it then you better put a ring on it!"

* "Single Ladies" by Beyonce *

"Target's 2013 Kids Got Style back to school TV spots tell stories around classic classroom moments that make students feel like real-life heroes in school. The ads feature real kids (not actors) to capture real, authentic reactions. We went behind-the-scenes at the ad shoot to chat with Target's creative director Fiona Mitchell and writer Eric Burnett."

Homadge Sushi Week - Pringles Rice Infusions (Hong Kong)


So smart!

Advertising Agency: Grey, Hong Kong 
Executive Creative Director: Keith Ho 
Creative Directors: Keith Ho, Helen Sze, Andrea Khou 
Art Directors: Helen Sze, Gabriel Wong, Alvin Sin 
Copywriters: Andrea Khou, Jason Luo 
Photographer: Kent Luk

Tuesday, July 23, 2013

Homadge Sushi Week - Tsunami Sushi Bars - XXL Sushi Roll

Advertising Agency: Serviceplan, München, Germany 
Creative Directors: Joachim Schöpfer, Daniela Bardini 
Art Director: Jan Kromka 
Photographer: Akiphoto 
Account Manager: Robert Richter 
Published: November 2008

Monday, July 22, 2013

Homadge Sushi Week kickoff - Emirates Environmental Group print ads

I decided to kick off a week of advertising focused around one of my favorite tantalizing subjects, sushi!  Here's my first post... I promise (most of) the others will be more appetizing!

"What goes around comes around. Keep the sea clean."

  Advertising Agency: JWT, Dubai, UAE 
Executive Creative Director: Chafic Haddad 
Art Director / Copywriter: Rola Ghotmeh 
Illustrator: Nabil Kamara 
Photographer: Trevor Vaughan 
Food Stylist: Gabby Atkinson 
Published: February 2008

Friday, July 19, 2013

Old Spice - "Architect" commercial

"Build a shower, get inside of it, turn it on and start washing your old, boring body off 
and start washing a newer, better-smelling body on today."

"You are the worst architect in the world!"

Sunday, July 14, 2013

IKEA "One Room Paradise" commercial, music video and behind-the-scenes

Tiny bit creepy, but I love this!

"This month sees the launch of our new TV advert, 'One Room Paradise,' a film showing how one doll and her son make the most of their small space thanks to solutions from IKEA."

"The soundtrack is a re-record of an old Aretha Franklin track, by up and coming soul singer Elayna Boynton, who recently found fame singing on the soundtrack for Quentin Tarantino's Django Unchained."

"Explore the set of our latest TV spot as our doll takes you on a guided tour and shows you how IKEA solutions help her and her son live in a One Room Paradise."

Credits from Adweek:
Agency: Mother, London 
Director: Megaforce 
Production Company: Riff Raff 
Producer: Cathy Hood Agency 
Producer: Ellie Gibb 
Colour Grading: Paul Harrison 
Flame: Judy Roberts 
Post Producer: Justine White 
VFX: Finish + Mathematic 
Editor: Joe Guest @ Final Cut

Friday, July 12, 2013

Chupa Chups week! Friday edition

Last ones of the week... hope you enjoyed!
(Now, go get yourself a Chupa Chup already!)


Agency: DDB, Spain

Thursday, July 11, 2013

Chupa Chups week! Thursday edition

"Chupa Chups with fizzy powder"
(Maybe this set was more appropriate last week!)

Advertising School: Miami Ad School
Art Directors: Gerrit-John Gerischer, Benny Hoffman
Via: newcreatives

Wednesday, July 10, 2013

Chupa Chups week! Wednesday edition

"Chupa Chups with fruit pulp."


Agency: George Patterson Y+R, Melbourne
Creative Director: Tony Greenwood
Copywriter: Julian Schreiber
Art Director: Peter Hibberd
Photographer: Adrian Lander
Typographer: Henry Winkler

Tuesday, July 9, 2013

Chupa Chups week! Tuesday edition

"It's the end of the world without it."

Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Gareth Lessing
Art director: Adam Livesey
Copywriter: Matthew Brink
Photographer: Clive Stewart

Monday, July 8, 2013

Chupa Chups week! Monday edition

I'm dubbing this week Chupa Chups week!
Why? Just cause! YUM!

Advertising Agency, City: Nongshim Communications, Seoul, Korea
Executive Creative Director: WonKyu Jo
Creative Director: Nam-Kil Liu
Copywriters: Ji-Yeon Han, Seung-il Park
Art Director: Sung-Ha Park
Producer: Sang-Moon Lim
Account Supervisor: Ga-Ram Ahn
Advertiser's Supervisor: Yoo-Seung Yang

Friday, July 5, 2013

Honda "Hands" commercial

Watch "Hands" from Honda.

"Honda 'Hands' film celebrates the curiosity of Honda engineers, which has led to 
some of the most successful Honda innovations over the past 65 years."

Credits via Adweek:
Client: Honda U.K. 
Head of Marketing: Olivia Dunn 
Creative Agency: Wieden + Kennedy, London 
Executive Creative Directors: Tony Davidson and Kim Papworth 
Creative Team: Chris Lapham and Aaron McGurk 
Producer: James Guy 
Client Service: Laura McGauran and Paulo Salomao 
Production Company: Nexus 
Directors: Smith + Foulkes Executive 
Creative Director: Chris O Reilly 
Producer: Tracey Cooper 
Production Asst: Fernanda Garcia Lopez 
Director of Photography: Clive Norman 
Editorial Company: Trim Editing 
Editors: Paul Hardcastle and David Slade VFX 
Company: Nexus Productions + Analog

Monday, July 1, 2013

Best ads of 2013, so far! (Homadge mid-year roundup)

It's time for the best ads of the year so far!

I can't believe I've shared over 3,000 ads with Homadge fans at this point, and I've got a huge list to refresh your memory of my current favorites - I think this is the best year's start yet!

Old Spice
Big Macs
Internet Explorer