Monday, April 8, 2013

Anchor Milk - Transparent cows commercial - for their new Light Proof milk bottles

"If milk was meant to see the light, wouldn't cows be see-through? You see, milk was meant to be kept in the dark. Why? Because light ages milk. It takes away the natural goodness and delicious taste. To lock in the goodness and keep your milk tasting as fresh as nature intended, we created the only 100% lightproof milk bottle. How good is Anchor."

Advertising Agency: Colenso BBDO/Proximity, New Zealand
Chief Creative Officer: Nick Worthington
Creative Director: Levi Slavin
Art Director: Victoria Daughltry
Copywriter: William Bingham
Head of Art: Mike Davidson
Production Company: Assembly
Director: Damon Duncan
Digital Creative Director: Aaron Turk
Group Account Director: Sue Gill
Account Director: Katherine Sliper
Agency Producer: Jen Storey
Account: Lucy Hartstone
Digital Designers: Renee Chin and Leon Williams
Digital Developer: Adam Wood
Production Company Producer: Amanda Chambers

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