Thursday, March 14, 2013

Nike - "Give Me the Ball" commercial


"Give a kid a chance, a nudge in the right direction, and astounding things can happen."




Credits:
Brand Connection Director: San Yin Mei
Senior Brand Connection Manager: Sukwan Chae
Agency:  Wieden+Kennedy
Agency Location:  Shanghai
Executive Creative Director:  Michael Simons, Achilles Li
Creative Director:  Terence Leong
Copy Writers: Caleb Jensen, Cook Xu, Sam Liu
Art Director: Kevin Lunsong, Melvin Tan
Head of Content: Kerli Teo
Agency Producer: Angie Wong

Production Company:  Imperial Woodpecker
Director:  Stacy Wall
DP:  Peter Donahue
Managing Partner:  Doug Halbert
Producer:  Mary Livingston

Editorial Company:  Whitehouse Post
Editorial Company Location: Los Angeles
Editor:  Lisa Gunning
Assistant Editor:  Zach Vandlik
EP: Sue Dawson
Producer:  Kristin Branstetter 
Post Prod. Company:  Carbon VFX
Post Prod. Company Location:  Los Angeles
Executive Producers:  Matt Thunell, Frank Devlin
VFX Supervisor/Lead Flame:  Chris Noellert
Compositor:  Pete Mayor
Telecine:  The Mill
Location: Los Angeles
Colorist: Adam Scott
Audio Post: Lime Studios
Sound Designer/ Mixer: Joel Waters
Music: Artist/Title:
1. Steve Reich/ "The Clapping Song"
2. Kendrick Lamar/ "Backseat Freestyle"
3. Terrence Bernardo/ "Gameplay"

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