Wednesday, October 31, 2012

Wednesday Wackiness! Japan edition #1... Kakkoii commercials just for you!

I know it's Halloween, but...
Christmas has come early people!

AdFreak posted an awesome YouTube page today featuring AMAZING compilations of Japanese commercials. I'll be sharing the ads once a week until the end of the year on every Wednesday, so stay tuned! 
There are tons - ENJOY!

Today, I'll share the most recent video and then feature some throwbacks from 2011!

Happy Halloween! Playcenter print ads (Brazil)

Happy Halloween!

"Horror Nights 
Really scary"




Advertising Agency: Dim`Canzian`Facci, Brazil
Chief Creative Officer: Michele Dim D'Ippolito
Art Director: Doda Ferrari
Business Director: Marcio Canzian
Account Director: Marina Pardo
Planners: Samantha Barbieri, Sergio Ávila
Photographer: Marcos Alberti
Account Manager: Cristiane Bender

Tuesday, October 30, 2012

Pedigree Dentastix "Dog Leash" Ambient (Zurich)

Description from AdsoftheWorld:
"Pedigree Dentastix is a chewing product for dogs that cleans the dogs teeth while he is biting and chewing it. It is dental care tor dogs. We placed dog leashes outside butchers and supermarkets, tied to the hooks that are meant tort his purpose. Only — our leashes were only halt leashes. The dog was missing — it had used its strong teeth to cut the leash. The target audience were all dog owners. They pay special attention to these hooks outside supermarkets, especially when they see a leash. On the leash one could read: 'Dental care with bite. Daily Pedigree Dentastix.'"

  Advertising Agency: TBWA, Zürich, Switzerland 
Executive Creative Director: Magnus Sambo 
Creative Director: Frederick Rossmann 
Editor: Simon Smit 
Art Director: Ondrej Maczko 
Graphics: Johannes Doering 
Account Manager: Lanny Cresta

Monday, October 29, 2012

IKEA - "Playing With My Friends" commercial

Some Sandy fun if you still have power!
(Stay safe everyone.)

YouTube description: "The new IKEA music video 'Playin' With My Friends' is performed by Masters In France and is all about people coming together and hanging out. No matter what age they are. Here is a behind the scenes look at the making of the advert as told by Darren the bear."

Agency: Mother, London 
Production Co.: Blink Director: Dougal Wilson 
Producer: Ewen Brown 
Editing House: Final Cut 
Editor: Ed Cheesman 
Post Production: MPC 
Producer: Julie Evans 
VFX Supervisor: Tom Harding 
Grade: Jean-Clement Soret 
Audio Post: 750mph 
Sound Design: Sam Ashwell 
DoP: Stephen Keith Roach

San Francisco SPCA "Pacifier" print ad (G2, San Francisco)

"The kittens have arrived!"

"San Francisco felines have been extra frisky these days, which means we have lots of kitties waiting for adoption. And the only thing better than a bundle of cuteness is two. Bring home 2-for-1 kittens all season long! 250 Florida Street |"

(There's also "Mobile" and "Bjorn")

Description from AdsotheWorld:
"When the heat rises, San Francisco cats get busy. Nobody knows this better than the San Francisco SPCA where twice a year they receive a huge influx of kittens into their shelters. G2 was tasked with creating an awareness campaign that would drive kitten adoptions during these times, referred to as 'kitten season.' We decided to have fun with the serious problem of feline overpopulation, turning it into a joyous occasion celebrating the birth of these adorable fur balls — and in essence, using babies to sell kittens. Irresistible!  "

Advertising Agency: G2, San Francisco, USA 
Creative Director: Lotus Child 
Art Director: Karen Farrell 
Copywriter: Carrie Duick 
Published: July 2012

Sunday, October 28, 2012

Cose Dolci "To die for" print ad (Italy)

Advertising Agency: Belocal, Italy 
Art Director / Copywriter: Michele Montanucci 
Photographer: Giuseppe Volpini 
Published: July 2012

Saturday, October 27, 2012

Hi-Mo Shampoo and Kanechom print ads (South Korea + Brazil)

Appropriate for Sandy!

Which set of hair ads do you think is stronger?
For me, I like the first set better because simply, the ads are a little less gross...

Hi-Mo Shampoo
"Disaster begins."

  Advertising Agency: Cheil Worldwide, Seoul, South Korea 
Chief Creative Officer: Joungrack Lee 
Creative Director: Joungrack Lee 
Copywriter: Songha Lee 
Art Director: Seongwook Han 
Photographers: Anuchai Secharunputong, Kihong Kim 
Art Buyer: Ansub Park


Kanechom Anti Dandruff
"Dandruff is constantly expanding."

(Links: 1, 2, 3)

Advertising Agency: Filadélfia, Belo Horizonte, Brazil 
Creative Director: Dan Zecchinelli 
Art Director: Rafael Gil 
Copywriter: Deborah Vasques 
Illustrator: Rafael Gil

Friday, October 26, 2012

Belair Health Club - "Truths" print campaign (India)

Excellent copy.

(Links: 1, 2, 3)

Advertising Agency: Stark Communications, Kerala, India 
Executive Creative Director: Shelton Pinheiro 
Creative Director: Ajith Gopinath 
Art Director: Nidhin Nandakumar 
Copywriter: Ajith Gopinath 
Illustrator: Nidhin Nandakumar 
Published: July 2012

Thursday, October 25, 2012

Hopi Hari Theme Park "Roller Coaster" print campaign (Brazil)

"Face your fear.
New Montezum, the biggest roller coaster in Latin America."

Advertising Agency: Y+R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flavio Casarotti, Rui Branquinho
Art Director: Leandro Camara
Copywriter: Fabio Tedeschi
Illustrator: Vetor Zero
Art Buyers: Monica Beretta, Eliane Pereira
Account Managers: Alessandro Cardoni, Renata Colombo
Planner: Eliana Yamaguchi
Media team: Gustavo Gaion, Glaucia Montanha
Published: April 2012

Wednesday, October 24, 2012

Protex Antibacterial Hand Sanitizer print ads (Brazil)

Eliminates 99.9% of bacterias"

Advertising Agency: Y+R, Sao Paulo, Brazil 
Chief Creative Officer: Rui Branquinho 
Creative Directors: Rui Branquinho, Flavio Casarotti 
Art Director: Felipe Pavani; Copywriter: Raphael Quatrocci 
Illustrator: Vetor Zero; Photographer: Roberto Donaire 
Additional Credits: Art Buyer: Monica Beretta 
Account Manager: Valeria Ordonhez, Claudia Menezes, Priscila Campolina 
Planner: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer 
Media Team: Gustavo Gaion, Fabíola Sidorenko 
Published: April 2012

Awfully similar to Omino Bianco's campaign below...




Advertising Agency: Publicis, Milan, Italy
Creative Directors: Bruno Bertelli, Cristiana Boccassini
Art Director: Hugo Gallardo Dominguez
Illustrator: Claudio Luparelli / Artout Creative Group

Tuesday, October 23, 2012

Residence Inn penguins commercial!

"Even if you're from somewhere cold, you'll get a warm welcome at Residence Inn. 
Dive into our latest TV commercial and take a journey through a Residence Inn suite, guided by the coolest family around!"

The penguins are my favorite, but if you're a giraffe or elephant fan instead, here you go!

"What's the best way to show off a spacious Residence Inn suite? Well, it's a tall order, but with the help of a special guest, our latest TV commercial will show you everything you need to know!"

"There's an elephant in the room, but this time it's okay to mention it. Explore a Residence Inn suite
with the help of a larger-than-life guest in our latest TV commercial!"

Kedai Ubat Uyee Herbal Tea print ads (Malaysia)

"For those who get heated up easily."
Uyee Body Cooling Herbal Tea. 

 Advertising Agency: Grey Group, Kuala Lumpur, Malaysia 
Executive Creative Director: David Sin 
Copywriter: Lee Weng Onn 
Art Director: Phoecus Lee 
Illustrator: Vince Low

Monday, October 22, 2012

B+B Hotels print ads (Publicis, Frankfurt, Germany)

"Bed + Breakfast - Double room starting from 61,00"

  Advertising Agency: Publicis, Frankfurt, Germany 
Executive Creative Director: Volker Schrader 
Creative Directors: Diana Sukopp, Mathias Henkel 
Art Directors: Anne Henkel, Christian Kuzman 
Copywriter: Felix Seiffert 
Photographer: Marc Wuchner 
Art Buyer: Katja Bonnert 
Retouch: Werner Schlaghecken 
Craft: Anne Henkel 
Published: July 2012

Sunday, October 21, 2012

National Geographic Kids Magazine "Twitter Birds" (Print)

Advertising Agency: FoxP2, Cape Town, South Africa 
Creative Directors: Justin Gomes, Andrew Whitehouse 
Art Director: MIchael Lees-Rolfe 
Copywriter: Gavin Williams 
Illustrator: Arri Reshcke 
Published: June 2012

Saturday, October 20, 2012

Bench Fix Hairstyling Products (Print - Philippines)

"Superior hold."

Advertising Agency: TBWA\Santiago Mangada Puno,
Makati City, Philippines 
Creative Directors: Melvin Mangada, Marci Reyes 
Associate Creative Director: Ali Silao 
Art Director: Ronald Carlo Banares 
Copywriter: Marci Reyes 
Photographer: Jay Tablante 
Print Producer: Dennis Carlos 
Make-up Artist: Jen Delica 
Hair Stylist: Mark Anthony Sumaray 
Published: April 2012

Friday, October 19, 2012

Science World ad campaign, "We can explain" (Rethink, Canada)

Advertising Agency: Rethink, Canada

Crossword Bookstores, Audio books "Lips" (Print)

Advertising Agency: Ogilvy + Mather, Mumbai, India 
Chief Creative Officers: Abhijit Avasthi, Rajiv Rao 
Executive Creative Director: Zenobia Pithawalla 
Creative Director: Mihir Chanchani 
Art Director: Jitendra Patel 
Copywriter: Arshad Shaikh 
Photographer: Avadhut Hembade 
Retouching: Jitendra Patel 
Published: December 2011

Thursday, October 18, 2012

Daikin print ads (Spain)

"Lonely days for them"

 Advertising Agency: Publicis, Madrid, Spain 
Creative Directors: Alexandre Okada, Rafael Santamarina 
Art Director: Manu Mazzaro 
Copywriter: Pablo Murube 
Illustrator: Zombie Studio 
Published: March 2012

Wednesday, October 17, 2012

OMO print ads (London)


Advertising Agency: DLKW Lowe, London, UK 
Executive Creative Directors: Dave Henderson, Richard Denney 
Copywriter: Theo Bayani 
Art Director: Miguel Gonzalez 
Photographer: Dario Mitidieri 
Art Buyer: Gary Wallis 
Account Supervisor: Rupen Desai 
Planner: Brent Gosling