Sunday, December 18, 2011

Sonera: "Speed Test"


"Mobile operator Sonera was the first to open 4G -- the world's fastest mobile connection in Finland.
How to tell this in a traditional print media? Without being traditional. Since 4G is all about speed,
we created a game -- a reaction speed test. By challenging yourself and your friend you were able
to win a Sonera 4G connection."




Credits from AdsoftheWorld:
Advertising Agency: DDB, Helsinki, Finland
Art Director: Jaakko Kastari
Copywriter: Netta Stenius
Account Director: Teppo Juuvinmaa
Account Manager: Tuomas Arosilta
Digital Production: !Noob Helsinki
Published: September 2011

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