Wednesday, November 9, 2011

WWF Print Ads (Philippines, France, South Korea)


Beautiful and Powerful.

"70% of plastic ends up in the sea. Help at wwf.org.ph/donate"

Brain Corals


  
Fan Corals


  
Anemone




Advertising Agency: BBDO Guerrero, Proximity Philippines
Chief Creative Officer / Copywriter: David Guerrero
Executive Creative Directors: Brandie Tan, Tin Sanchez
Creative Director: Pia Roxas Ocampo
Art Director: JP Palileo; Copywriter: Knox Balbastro
Account Director: Carmela Quirino
Photographers: Neil Oshima, Paulo Gripo
Illustrator: Manny Vailoces; Sculptor: Olivia Dâ Aboville
Account Manager: Angelica Uy; Partner: Photolibrary
Published: September 2011


Botanimal
"Donate to save a tree and save 875 000 species for free.
Rainforests only cover 7% of our planet but harbor more than 50% of the world's species."



Advertising Agency: Marcel, Paris, France
Chief Creative Directors: Anne de Maupeou, Véronique Sels, Sébastien Vacherot
Copywriters: Samuel Volk, Anaïs Boileau
Art Directors: Anaïs Boileau, Samuel Volk
Art Buyers: Jean-Luc Chirio, Aurélie Lubot
Account Supervisor: Blandine Mercier
Other credits: 3D Platinum, FMD


High Temperatures Are Killing Polar Bears

"By maintaining right indoor temperature in winter, polar bears can survive."



Advertising Agency: A and B2, Seoul, South Korea
Creative Director: Dong soo Lim
Art Director: Mi jung Shin
Illustrator: Ji young Jung
Published: February 2010


Also check out the WWF Bluefin Tuna Overfishing campaign here.

2 comments:

Berly Laycox said...

Love the plastic in the water advertisements - they are so beautiful as well as disturbing. My recent favorite TV commercial has been http://www.youtube.com/watch?v=3wayZ9e6sq8 - the Lowe's Home Improvement ad. I live for the moment she rips off the wall paper.

Liza said...

Thanks Berly! I love the Lowes ad too! http://www.homadge.com/2011/09/lowes-never-stop-improving-commercial.html