Wednesday, July 6, 2011

Smoking Taxi - drastic? surprising? (Munich, Germany)





"The idea was to call attention to the consequences of nicotin consumption in a drastical and surprising way and create motivation for quitting smoking."


Advertising Agency: Mediaplus, Munich, Germany
Creative Director / Art Director: Ekki Frenkler
Copywriter: Frank Seiler
Illustrators: Michael Haggenmüller, Hans Zieringer
Photographer: Alan Grund
Published: March, 2011

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