Sunday, July 31, 2011

Hygiene Color Bleach print ads (Thailand)

"Stains just don't stand a chance."



Advertising Agency: McCann Worldgroup, Thailand
Creative Director: Supachai Toemtechatpong
Art Director: Lerdpong Jaturontrasame
Copywriter: Kittisak Prechapanich
Illustrator: Poom Pechavanish
Published: March 2011

Saturday, July 30, 2011

Sojourner Family Peace Center "Fists" print campaign

"The longer you wait, the deadlier abuse gets."

(From AdsoftheWorld):
To curb a startling increase in domestic violence in the greater Milwaukee area, Cramer-Krasselt has developed a powerful new pro bono campaign for shelter and advocacy organization Sojourner Family Peace Center, urging victims to get help – before it’s too late.


(Links: 1, 2, 3)

Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Creative Director: Chris Buhrman
Art Director: Dan Koel
Copywriter: Greg King
Photographer: Curtis Johnson
Executive Creative Director: Chris Jacobs
Art Buyer: Karen Kirsch
Print Producer: Kelli Buchholz
Retoucher: Brad Palm
Account Executive: Tanya Pinsoneault
Project Manager: Tara Swartz
Published: May 2011

Gatos "One life for a biscuit" print ads (Brazil)

(Cannes Lions 2011)
Advertising Agency: Z, Brazil
Executive Creative Director: Alan Strozenberg
Creative Director: Leonardo Macias
Art Director: Elias Carmo
Copywriter: V. Meier
Planner: Rodrigo Cerveira
Account Manager: Bruno Gizondi
Account Supervisor: Gustavo Pereira
Producer: Diogo Piccinino
Art Buyer: Alice Iamamura
Illustrator: Pedro Junior
Typographer: Elias Carmo

Friday, July 29, 2011

Reebok RealFlex "76 Buddies" commercial and "Moves"

More new ads from

     "Give your feet the flexibility they deserve.  RealFlex sensors work together to promote natural
       movement while protecting you from the elements."
"76 strategically placed RealFlex sensors independently adapt to your environment, providing tailored protection and performance. With a sole that is 20% lower to the ground than conventional running shoes, RealFlex brings you closer to your training surface for a more responsive, more natural feel."

Reebok ZigTech ads: Alexander Ovechkin, Lewis Hamilton, Peyton Manning and Yuvraj Singh

I love the Reebok ZigTech commercials!

Maybe you saw last year's Reebok ZigTech ads featuring John Wall (Basketball) and
Sidney Crosby (Ice hockey)Peyton Manning (Football) and Ocho Cinco (Football),
or the spots featuring John Wall and Mahendra Singh Dhoni (Cricket)?

Here are some newer spots...

SunSmart Cancer Council Western Australia: "Cut Out" (Outdoor)

"Cutting your sun exposure is easier than cutting out a skin cancer.
Free 30+ sunscreen
There is nothing healthy about a tan
Protect yourself 5 ways from skin cancer."

Advertising Agency: Cooch Creative, Perth, Australia
Executive Creative Director: Ron Samuel
Creative Director / Copywriter: Ron Samuel
Art Director: Spencer Battista
Copywriter: Mick Colliss
Art Director: Aleisha Zappia

Thursday, July 28, 2011

Fabio Out, Mustafa Back In? (The Old Spice FEUD Is Over Already?!)

"After slightly more than 100 videos, this week's Old Spice battle between Isaiah Mustafa and Fabio
is over. It got a little ugly at the end, with the competing macho TV spokesmen chucking objects at each
other (including a giant dinosaur bone) from adjoining YouTube videos... We now learn that Fabio saw
Isaiah as the current incarnation of his former self—the most beloved spokesman on TV—which is why
he challenged him in the first place. But of course, bitterness and revenge don't always work out—
and Mustafa officially wins the contest by sending Fabio into repeated extraterrestrial exile.
The Man Your Man Could Smell Like lives to smell good another day."

Old Spice Mano a Mano

Read Tuesday's post here and see lots more Old Spice videos on AdFreak.

Google's "Email Intervention" video

We all know someone...
"You've probably already improved the lives of your friends and family members by
helping them switch to Gmail, but what about that one friend who still hasn't made the switch?
It's time to take a stand and stage an intervention."

New Mitchum commercial - "Dawson's Kid"

Did you see my post about Mitchum Advanced Control's Bust a Move commercial?

Check out their new ad, "Dawson's Kid" below...

Advertising Agency:  Mother New York
Creatives: Dave Clark, Christine Gignac, Rob Trostle,
Michael Ian Kaye, Bobby Hershfield, Paul Malmstrom
Strategist:  Sarah Plaskitt;  Agency Producer:  Christine DoRego
Production Company:  Brand New School;  Mother:  Amory Wooden
Director:  Jonathan Notaro;  Director of Photography:  Eric Treml
Production Manager:  Stacy Bergstein;  Line Producer:  David Wolfson
Art Director:  Justin Fines;  CG Lead:  Vadim Turchin
Editor:  Erik Barnes;  Flame:  Blake Huber
Designers:  Jonathan Notaro, Justin Fines, Stephen Kelleher
3D Animation:  Han Ho, Jerry Chow, Ryan Lang, Adam Rosenzweig
2D Animation:  Hyesung Park, Robin Greenwood,
Andy Mastrocinque, Adam Sacks, Justin Demetrician
Storyboard Artist:  Will Rosado;  Compositor:  Ted Kotsaftis, Bill Dorais
Executive Producer:  Devin Brook;  Managing Director:  Danny Rosenbloom
Production Coordinator:  Zoe Beyer;  Post Producer:  Toby Sowers
Music + Sound Design Company:  The Lodge
Creative Directors:  Eric Hillebrecht + Colin Thibadeau

Tupperware print campaign (Lowe, Singapore)

"Organise Chaos."
Jelly Beans



Advertising Agency: Lowe, Singapore
Chief Creative Officers: Dominic Stallard, Clinton Manson
Executive Creative Directors: Dominic Stallard, Clinton Manson
Art Directors: Loh Seow Khian, Luke Tay
Copywriter: Joy Chen
Production Company: Shutterbug Singapore
Photographer: Adrian Loh
Account Manager: Aisha Lo

Wednesday, July 27, 2011

Perth Zoo: Tiger Bus (The Brand Agency, Australia)

Advertising Agency: The Brand Agency, Perth, Australia
Executive Creative Director: Garry Horner
Copywriter: Leandra Fallis
Art Director: Warrick Sears
Production Company: Cream Studios
Account Director: Rod Killick
Photographer: Craig Buchanan

Tuesday, July 26, 2011

Isaiah Mustafa Accepts Fabio's Duel Challenge!

Google AdWords Express: Local online advertising made easy (Video)

Love, love, love  Google videos!

"Google AdWords Express is a quick and easy way to advertise your local business on Google.
Just provide a few details, and your ad will be ready in minutes.
Find out more at"

Also, here are some fun videos from


Finally, check out these Google UK vids from



MTV: Chords print campaign (Brazil)

"If you know music, you know MTV."

In line with yesterday's guessing game
take a guess at the songs the following ads call out...

  Sunday Bloody Sunday

   Yellow Submarine

 Stairway to Heaven
Advertising Agency: Loducca, São Paulo, Brazil
Creative Directors: Guga Ketzer, Cassio Moron, Marco Monteiro, Pedro Guerra
Art Director: Denon Oliveira
Copywriter: Alex Bitencourt
Photographer: Diogo Salles
Published: May 2011

Monday, July 25, 2011

New Old Spice Guy Fabio's "Challenge" and more ads!

It's very simple to explain why I like these ads so much...
As I mentioned in my last post about Old Spice,
these ads are complete nonsense, and hilarity in my book.
Why do I think they're so funny?
Because the nonsensical copy reminds me of Japanese ads.
In-your-face, silly and just plain nutso. 
Keep em coming!

"A towel of sadness"

"Oh, what's this video to watching? Nothing tricky for sure not. Ok so."

Read my other post about Fabio's Old Spice ads here,
for new Old Spice ads featuring the fabulous Fabio!


David Hasselhoff - Air New Zealand commercial

I've blogged about Air New Zealand's commercials featuring Rico a few times before...

Today, I bring you David Hasselhoff!

See more ads in my earlier posts: "Safety Video," "Relationship Advice" and Snoop Dogg,
and also on Air New Zealand's YouTube page.

(Thanks for the tip AdFreak!)

Carrefour Express print ads (Belgium)

"iTunes Music Card available at Carrefour Express"

Take a guess at the bands
the following ads represent...

Nine Inch Nails!

Pearl Jam!

Advertising Agency: Publicis Brussels, Belgium
Creative Directors: Alain Janssens, Paul Servaes
Art Director: Johan Smeyers
Copywriter: Kwint De Meyer
Photographer: Pascal Habousha
Published: April 2011

Sunday, July 24, 2011

Menier Chocolate "Good Old Days" print ads (France)

"Taste the good old days."

(Links: 1, 2)

Advertising Agency: Publicis Conseil, Paris
, France
Chief Creative Officer: Olivier Altmann

Creative Directors: Fabrice Delacourt, Olivier Desmettre
Art Director: Philippe Boucheron
Copywriter: Patrice Lucet
Assistant AD: Antoine Dezes-Richard
Photographer: Hervé Plumet
Art Buyer: Soone Riboud
Retouching: Adrien Blanchat/Benjamin Bastide
Production: Organic

Saturday, July 23, 2011

Master Lock print ads (South Africa)

"Master Combination Locks"
(click the links for full-sized versions from AdsoftheWorld.)


Riot Police

Advertising Agency: FoxP2, Cape Town, South Africa
Creative Directors: Justin Gomes, Andrew Whitehouse
Art Director: Reijer van der Vlugt
Copywriter: Justin Osburn
Photographer: Reijer van der Vlugt
CG Artist: Egbert Westra
Published: May 2011

Friday, July 22, 2011

Febreze Dogs print campaign (Grey, France - Cannes Lions)

Advertising Agency: Grey, Paris, France
Chief Creative Officer: Frederic Temin
Creative Directors: Luissandro Del Gobbo, Giovanni Settesoldi
Art Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Copywriters: Luissandro Del Gobbo, Giovanni Settesoldi
Advertiser's Supervisor: Maureen Kingston
Account Manager: Frederic Wolff
Art Buyer: Jean-Eric Le Coniac
Illustrator: Scott Giannini
Photographer: Tony D'orio

Kraft Macaroni + Cheese: Heated Noodle - Ambient, CP+B

America’s favorite comfort food comforts freezing fans...
Kraft Macaroni + Cheese has warmed us on our coldest days for over 80 years.
So why not take it to one of the coldest, most iconic places in America, Green
Bay’s Lambeau Field, to let the warm, cheesy goodness work its magic there?
A heated Big Noodle was delivered so that hardcore fans could warm
themselves when the temperature falls below freezing.
Advertising Agency: CP+B, USA

Alt for Damene Print ads (Norway)

"Stories that stay with you..."


Advertising Agency: Kitchen, Oslo, Norway
Art Directors: Ole Henrik Stubberud, Heidi Mittun-Kjos
Copywriter: Elin Dørum Bengtsson
Illustrator: Bjørn Brochmann
Photographer: Massimo Leardini
Published: April 2011

Thursday, July 21, 2011

Ken Jeong - "Stayin Alive" Heart Attack PSA from the American Heart Association (AD OF THE WEEK!)

The song choice, the actor choice, the make-me-watch attraction...
This is my ad of the week for so many reasons!

Ken Jeong 


to learn more!

Also check out
"Hands-Only CPR - - is CPR without mouth-to-mouth breaths. It is recommended for use by people who see an adult suddenly collapse in the out-of-hospital setting
(like at home, at work, in a park). It consists of two steps: 1) Call 911 (or send someone to do that).
2) Begin providing high-quality chest compressions by pushing hard and fast in the center of the chest with minimal interruptions."

Fabio - New Old Spice Guy commercials, including "Piano," "Hair" ...and more!

NONSENSE  ...But I love it!

Also check him out on Twitter! FabioOldSpices

LG 3D TV - Pinocchio + Superman print ads (South Korea)

In your face!


Advertising Agency: HS AD, South Korea
Chief Creative Officer: Hyun Jong Lee
Creative Director: Dae Won Kim
Art Director: Jung In Choi
Copywriter: Hae Pyung Jung

Nike "Addiction" commercial (Brazil)

Credits from AdsoftheWorld:
Advertising Agency: F/Nazca Saatchi + Saatchi, São Paulo, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Rodrigo Castellari
Copywriters: Eduardo Lima, Pedro Prado
Typography: Mario Niveo
Head of Art: João Linneu
Director: Jones+Tino
Aired: July 2011


Beate Uhse TV Child Lock print campaign (Germany)

"The Erotic Channel
with Child Lock."


Advertising Agency: Kempertrautmann, Hamburg, Germany