Monday, September 13, 2010

A throwback- 2010 Toyota Prius "Harmony" ad

After mentioning Toyota Prius "Harmony" in my 625th post, I had to share the ads again... I wonder what they'll come out with for 2011... (Here's the link to my original post from August of last year.)

My original thoughts: "If I had to choose my favorite part, it would be the costumes... they are fantastic! And apparently, the designers only had to come up with 9 different costumes for the 200 extras. I don't think I've ever seen ads like these before." (Read the rest of my commentary in the full post.

 

Here are some of the other related Prius ads:









(John Toon, Director of Photography and Japanese director, Mr. Hide)
Knowing some Japanese, I found the subtitles to be slightly inaccurate. Part of what Mr. Hide was trying to emphasize about the ad is that the ad represents an "intense feeling made by human beings existing together."

Finally, take a look at a newer Prius commercial with Bob Burnquist, a pro skateboarder, called "Stereotypes."
  

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